Toothbrushes haven’t changed in a long time. Their design has remained static for decades until the electric toothbrush came along. Many people dismiss electric toothbrushes as a fad and claim that it is unnecessary when manual toothbrushes have always done the job. But dentists may recommend electric brushes for certain patients. So what does the…
The global market for dental software is growing at a furious pace. Research indicates that the market is set to grow at a cumulative annual growth rate (CAGR) of more than 11% through 2025. With growth like that, the industry will be valued at US $4.3 billion in 2025. There are many reasons for this explosive growth, ranging from high demand for…
Dental codes are an integral part of filing claims and getting paid in dentistry. These codes convey a lot of information to the payer about each visit. The correct codes will tell the insurance company what procedures were performed and why. It’s a standardized method of sharing data about diagnosis, treatment, and procedures. Why Should You…
Offline marketing channels like TV and print advertisements are losing traction in today’s digital world. While word-of-mouth is still the best source of new patients for any dental practice, where and how people are talking about you is changing. A decade ago, patient referrals happened in person or over the phone. Now, the conversation has moved…
There are a lot of myths and misconceptions surrounding the position of office manager in a dental practice. Many people assume that large practices need an office manager while small clinics shouldn’t waste resources on hiring one. Some dentists even think that office managers create more problems than solve them.
Every dental practice needs a website. In 2018, having a dedicated webpage for your clinic is a necessity. A well-designed website with original content and useful information will help your brand. On the flipside, a poorly designed website with hardly any information will get buried in search engine results. If potential clients can’t reach your…
Healthcare continues to lag behind other industries in adopting digital technologies. The digital transformation has been a mixed bag for medical professionals, with adoption varying significantly among specialties. Dental practices have come a long way over the last decade. Encouraged by federal programs such as the meaningful use initiative,…
Security breaches – especially in the healthcare and finance industries – are not new. Each incident reveals new weaknesses in the tools organizations use to defend and protect data. Unfortunately, it also highlights the fact that companies continue to make the same mistakes over and over again. Recent incidents like the privacy and security…
Every dental practice – no matter the size – wants new patients. You need new patients to replace clients who leave for some reason or the other. They might move to another city, change insurance plans or even require services that you don’t provide. New patients are the lifeblood of your clinic and the key to long-term growth.
Getting your patients to accept treatment can be as difficult as getting them in your chair on a regular schedule. There are many reasons for a patient to avoid the treatment you are recommending to them. Some patients are afraid of surgical procedures and others are concerned that their insurance won’t cover the proposed treatments. Are you doing…
